Web Writing that Works: 1 Day Workshop
A practical 1 day web writing workshop especially designed for Community, Union and Government Workers.
Make sure your website and online marketing campaigns are doing their job by adapting your writing skills for the Web. Get tips and hints from professional web writer, Libby Varcoe, and receive feedback on your own online projects.
Are you struggling with these issues?
- How can I make my Web copy translate into more page visits, subscriptions and online transactions?
- How can I get my team's Web writing skills up to scratch?
- How do I transform print text into Web-friendly copy?
- How do I write clear and compelling titles and summaries?
- How do I get my audience to respond to my messages?
- How can I reach more people through online campaigns?
- How can I get my website found by search engines?
In this workshop you will learn:
- Web writing best practices
- Proven methodology to boost your website usability
- How to increase the impact of your key messages
- How to re-work print material successfully for the Web
- How to make your web pages more 'search engine friendly'
- How to execute user-friendly online campaigns.
View full program
Presented by: Web writing expert Libby Varcoe
Who should attend?
Anyone working for community organisations, unions or government who is responsible for creating, editing or making decisions about your website or intranet's content - from admin staff to campaign workers and everyone in between.
The workshop is particularly useful for organisations working with their own Content Management Systems.
Time: 8.45am registration, 9.00am start to 4.30pm
Cost:
$595 per person (includes GST)
Includes:
- Practical individual and group exercises throughout the day. Participants are encouraged to bring along their own project copy for exercises.
- Course handbook
- Lunch, morning and afternoon teas
Register now
For more information: call us on (02) 9692 5100, or email: info@socialchange.net.au
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